cost per thousand การใช้

• Internet advertising is sold in cost per thousand page views.
• But Belo executives say that advertisers'cost per thousand readers remains below the average for the largest newspapers.
• Infoseek was the first search engine to sell advertising on a CPM, Cost Per Thousand Impressions, basis.
• "And when they ask about cost per thousand, we tell advertisers, ` just divide by two . "'
• Another measure of success is cost per thousand viewers, how much advertisers pay to reach 1, 000 viewers.
• The majority, 54 percent of ads, were " hybrid " deals that included both cost per thousand and performance measures.
• "Internet ads are going for a low cost per thousand because of a belief they're not worth very much ."
• "The readers don't know anything about cost per thousand, " he added, using the term used in selling ad pages.
• That would put Screenvision's cost per thousand viewers in the high $ 20's to $ 30 range, which compares favorably with television.
• Forty percent of ad spending was priced simply according to the CPM, or cost per thousand times the banner flashed on a computer screen.
• Marketers use posters to achieve advertising objectives and increase brand awareness by placing multiple units in strategic locations while lowering the cost per thousand impressions.
• She found that she had an affinity for analyzing arcane media research figures : viewers per household, median household income, cost per thousand and the like.
• Other key considerations include a magazine's cost per thousand, which means what it costs the advertiser to reach a thousand readers _ the industry's standard measure of efficiency.
• Ed Gotfredson, media director, said, " you're probably paying about 40 times the CPM of the equivalent print vehicle, " using the shorthand term for cost per thousand readers.
• The one network so far that is selling commercial time at a cost per thousand viewers higher than last season is WB, owned by AOL Time Warner and Tribune Co.
• _NBC is cutting its cost per thousand by 5 percent to 8 percent and will take in $ 1.9 billion to $ 2.1 billion, compared with $ 2.2 billion last season.
• We're looking at what we've always looked at before, which was the big application or the big audience or the big statement, because we're basing our audience on cost per thousand.
• _Fox is lowering its cost per thousand by 1 percent to 3 percent and will take in about $ 1.1 billion to $ 1.3 billion, about flat compared with last season.
• _ABC is cutting its cost per thousand by 6 percent to 9 percent and will take in about $ 1.5 billion to $ 1.7 billion, compared with $ 2.3 billion last season.
• The  cost per thousand advertising impressions metric ( CPM ) is calculated by dividing the cost of an advertising placement by the number of impressions ( expressed in thousands ) that it generates.